Monthly Luncheons
Our Program Committee plans our monthly Luncheons with member needs in mind. We attract top names from leading companies to keep you up to speed on everything from e-marketing and data mining to CRM, USPS developments, and DRTV. Whether it's a panel discussion, or provocative talk, you can count on getting ideas about your business that can make a difference.
DMCNY probably offers the biggest bang for the buck in all of direct marketing. You know what it costs to attend a trade conference to hear one of the industry’s luminaries address a room of 500. As a DMCNY member, you get to hear those same big-ticket speakers at our monthly luncheons and you get to talk to them later over coffee!
 If you want to learn from the best, the DMCNY is where they hang out. If you want to pick up a few ideas from industry leaders, this is where you’ll find them. And if you’d like to discuss strategy – casually, collegially – with your next boss, your next partner or your next client, there is no better place to do it. Remember, DMCNY Members enjoy a 25% discount on the luncheon fee.
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Silver Apple Awards
The Silver Apples Awards were designed to honor our industry's most distinguished achievers. Direct Marketers who have not only made strides within their areas of expertise, but who have also generously contributed their time and talents to the industry for 25 years or more to the New York direct marketing community. The Silver Apples Awards reflect the best that our profession has to offer our clients, our corporations, and our profession.
The Silver Apple Awards are held in November. Since 1985, the DMCNY has sponsored the Silver Apple Awards. Every year, a committee of Past Presidents of DMCNY selects those direct marketers who have made a major contribution to the industry over a 25-year period. The Awards Ceremony brings together a virtual Hall of Fame.
Each year a special Corporate Silver Apple Award is presented to a company that has enthusiastically supported the Club and direct marketing in New York.
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Educational Programs
Taught by respected industry leaders, each seminar is a unique opportunity to gain a wealth of knowledge. Topics include creative lists and media, production, e-marketing and more. The level of seminars in the past were intended to be a cut above the basics, but not advanced. Presenters talk your language. Understand your needs. Brush up on your own knowledge, or sign up employees for the entire series and provide them with a solid grounding in fundamentals at truly minimal costs.
The Club's Education Committee is very interested in having suggestions from members regarding subjects for the upcoming seminars, the level of these seminars, and instructors. Please send your suggestions and comments to info@dmcny.org
Summer Outing
The day-long Summer Outing is a great time for fun-in-the sun. Enjoy golf, tennis, and more. See your colleagues, clients and prospects, and suppliers at their relaxed best. The Summer Outing is a great day for business or pleasure from continental breakfast through the barbecue lunch to poolside for cocktails and a light supper.
Networking Events and Holiday Party
Each year, we plan at least two networking events. That's another opportunity to schmooze with buddies, colleagues and new members in a relaxed setting. The Club's annual December Holiday Bash is a great way to mix with colleagues and friends and celebrate the season. Visit Photo Archive.
Postal Tour
Tour the USPS Morgan Processing and Distribution Center, one of the world's largest, with your DMCNY colleagues, guided by USPS supervisors. Wear comfortable shoes because you'll cover much of the site's 2.1 million square feet to view the most advanced, mechanized optical character readers, remote bar coding and sorting system, cancellers, and more. The site serves more than six million pieces of mail each day. After the tour, you will get a chance to question our USPS guests and to network.
Other Awards
The Mal Dunn Leadership Award is periodically given to leading figures in direct marketing in recognition of their contributions. Past Leadership Award Recipients
The DMCNY annually grants scholarships to deserving students at NYU, FIT, Mercy and Baruch. These scholarships are also granted in the names of the current year’s Silver Apple winners and as part of the Annette Brodsky scholarship. Ms. Brodsky had an illustrious career. She was the first women president of DMCNY, an industry leader specializing in the list business, and former chairman of the DMA List Council.
Our scholarships go to a number of worthy students pursuing courses in direct marketing at metro New York colleges and universities. The scholarships are based on merit, need, and student's commitment to the industry. As a Club member, you have the right to nominate qualified candidates.
Through a grant from DMD Gateway the club also provides students with the opportunity to attend monthly luncheons.
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